Poorva Ketkar

Projects

Experience

Crafting & Simplifying Experiences.

UX Researcher & Designer with a passion for user-centered design. Skilled in data collection, testing, and analysis to inform product development. Driven by a relentless curiosity, I explore the intersection of human behavior and digital products.

Beyond the Surface.

With a proven track record spanning over three years, I've navigated the complexities of design, research, and UX analysis across diverse industries. My roles have been instrumental in catalyzing product development, delivering tangible results, and shaping experiences for users.

Effortless Tax with Taxbuddy

Reduce Drop-Offs, Build Trust: Redesign TaxBuddy's ITR Filing with a seamless chat experience that empowers users and builds confidence in expert guidance, increasing chat interactions for tax and reducing calls.

Research

Analysis

Design

FinTech

Samsung Smartwatch Experience

Reimagining Smartwatch-Phone Synergy: This UX research dives into user behavior, pain points, and opportunities to unlock seamless data sharing and innovative functionalities, solidifying the smartwatch as a true smartphone companion.

Research

Design

Innovation

Finbingo's One stop Finance

Finbingo Website Redesign: Prioritizing user needs and leveraging user testing and UX Analysis to create a platform that fosters informed investment decisions and streamlines financial management.

Analysis

Design

FinTech